Free Business Resources

Tools for every stage of your business.

Explore free calculators, analyzers, and tools organized around the seven stages of the Odyssey Framework. More resources will be added over time.

Explore the Seven Stages

7 tools available

Stage 1

Offer

Value Proposition Canvas

Define your customer, the problem you solve, your solution, and why your offer stands apart.

Stage 2

Distribution

Marketing Channel Selector

Compare acquisition channels and identify the best ways to reach your target customers.

Stage 3

Yardstick

Business Metrics Recommender

Choose the most useful metrics for measuring performance and guiding decisions.

Stage 4

Sales

Sales Funnel Calculator

Calculate conversion rates and identify where prospects are dropping out of your funnel.

Stage 5

Systems

Business Systems Assessment

Evaluate how documented, repeatable, and independent your core business processes are.

Stage 6

Execution

Capacity Calculator

Estimate how much work your business can realistically deliver with its current resources.

Stage 7

Yield

Break-even Calculator

Calculate the sales volume or revenue needed to cover your costs and reach profitability.

Whole-Business Tools

1 tool available

Framework

Applied Outward

Company Analysis

See how any public company scores across the seven stages of the Odyssey Framework — no Business Profile or Timeline required.